Today I spent the afternoon in Dempsey Hall at UW Oshkosh interviewing seniors in the Journalism Department for a mock interview session. It was extremely interesting for me to chat with them about their thoughts on social media, how they use it to help brand themeselves and what they're doing to network in the community.
Surprisingly, only one out of the four students really utilized Twitter to benefit her personal brand. Overall, I'm learning that not many students use Twitter. Most don't understand what it is or what the point of it even is. My goal is to help change that on campus. 
I think Twitter is a great networking tool and much more effective than email. Since you only have 140 characters to work with, your message is strategic, short and to the point. It's great! 
I'm looking forward to seeing what the Journalism Department will bring to the table to aid students in social networking etiquette and the basics on how to use networking sites.
I also noticed that each of them were knowledgeable in graphic design, photography, writing and marketing. I was impressed by this because it definitely will give them a cutting edge against their competitor who only knows how to write. 
My goal in my job is to become a trusted resource for current students and help them get answers, critique resumes and educate them on the proper ways to use social media for professional purposes. I'm looking forward to meeting new students and collaborating with others on campus to help make this happen.